New Belgium Brewing, maker of Fat Tire Amber Ale, returns as the official beer partner for the 9th annual Grant Park Criterium on Sunday August 18,2013. The Grant Park Criterium is a multi-lap closed race located in Grant Park, Atlanta, Georgia. It features a series of amateur races for men and women, a kid’s race and professional level races. It is held each year in the month of August.
This will mark the third year in a row that New Belgium has joined our race. New Belgium will be hosting a beer garden along the finishing straight that will offer prime viewing of the days races.
Conceived on a bicycle trip through Belgium, the Fort Collins brewery has a long history of bicycle advocacy. The Tour de Fat, a 15-city philanthropic bicycle event, has raised more than $2 million for bicycle non-profits across the country. The League of American Bicyclists has awarded New Belgium its platinum-level bicycle friendly business award. Additionally, New Belgium awards a cruiser bike to all employees on their one-year anniversary.
About New Belgium Brewing Company
New Belgium Brewing Company, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, began operations in a tiny Fort Collins basement in 1991. Today, the third largest craft brewer in the U.S., New Belgium produces nine year-round beers; Fat Tire Amber Ale, Ranger IPA, Shift Pale Lager, Belgo IPA, Sunshine Wheat, Blue Paddle Pilsner, 1554 Black Ale, Abbey and Trippel, as well as a host of seasonal releases. For more information, visit www.newbelgium.com.